Re-Run Of Mythological Show Ramayan Is A Bumper HIT; Garners Record-Breaking 170 Million Viewers
Re-runs of mythological show, Ramayan have proved to be a sheer boon for the people locked in their houses during this lockdown period. This Ramanand Sagar production began its re-run on DD just last weekend and within four shows it has managed to garner 170 million views, which is the highest ever rating for a GEC show by BARC
Some old epic shows came as total life savior to millions of Indians locked in their house during this 21 day lockdown period. Such as Ramanand Sagar production's most popular show of the 1980, Ramayan, a Hindu Mythological show. One of the most popular shows marked its return on the small screen to entertain people. The telecast of this mythological show, garnered 170 million viewers already as per reports of Broadcast Audience Research Council. Despite it being a three decade old TV show.
Ramayan began its re-run on the small screen from March 28, 2020 and garnered million of viewers in just first four shows. Ramayan is currently being telecast on DD twice in a day. The broadcasters are showcasing one episode in the morning and the followed up episode in the night. i.e at 9am and 9pm. Prasar Bharati’s CEO Shashi Shekhar shared this news on his Twitter account, of being thrilled to watch this mythological show get tremendous positive response.
Shashi Shekhar tweeted, "Thrilled to share that the re-telecast of RAMAYAN on @ddnational has garnered the highest ever rating for a Hindi GEC show since 2015 (source: @BARCIndia)"
Thrilled to share that the re-telecast of RAMAYAN on @ddnational has garnered the highest ever rating for a Hindi GEC show since 2015 ( source: @BARCIndia )
— Shashi Shekhar (@shashidigital) April 2, 2020
This is a record of sorts for Doordarshan since BARC started TV Audience Measurement in 2015 underscoring how India is watching DD even as India fights back #CORONA #StayHomeToStaySafe
— Shashi Shekhar (@shashidigital) April 2, 2020
This is the highest ever rating a Hindi language show since 2015 mentioned BARC. BARC's chief executive Sunil Lulla also applauded this move of Prasar Bharti, terming in it as a 'Brillant' one and was left surprised how it was received positively by the viewers ever after so many years. ALSO READ: Coronavirus Lockdown: After Ramayana, Mahabharat To Air On DD National Starting Tomorrow
In view of the Important Video Message from the Hon’ble PM @narendramodi tomorrow morning, the telecast of #Ramayan on @DDNational will be delayed by a few minutes. https://t.co/VBoZ3CbKHO
— Doordarshan National (@DDNational) April 2, 2020
While opening episode garnered 34 million viewers with TRP rating of 3.4, the followed up episode on the same day spiked it viewers to 45 million with further rise in TRP rating to 5.2% ALSO READ: Doordarshan Re-Telecasts Shaktimaan, And Ramayan; Netizens Flooded The Internet With Funny Memes On Netflix, Amazon Prime & Other Streaming Platforms
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