First Day First Show: Running Shaadi, The Ghazi Attack & Irada Sidelined For Jolly LLB 2!

Akshay Kumar's film Jolly LLB 2 still draws crowds while the newer releases drown due to lack of hype

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First Day First Show: Running Shaadi, The Ghazi Attack & Irada Sidelined For Jolly LLB 2!

It's a sad day for small films. The Ghazi Attack, Irada and Running Shaadi which do have commendable actors backing these projects have opened up to empty theatres. On the other hand, Akshay Kumar's Jolly LLB 2 still is running high at the ticket windows.

Just like every Friday morning, I headed out to a few western suburban theatres to check how the audiences react to the week's releases. But this morning, I was in for a big shock.

jolly llb movie stills
Image Source: twitter/foxstarindia

Surprisingly, most of the theatres had not kept either of the three films for the morning 9 o' clock show. A few of them even cancelled their morning shows due to lack of audience.

Most theatres had given these new releases the matinee slot in the afternoon, which is sort of the lowest crowd pulling time zone in the day. So I decided to wait a bit more and have a look at the audiences turning up for the afternoon shows. But alas! I was still left aghast.

Cinepolis (Andheri) had 3 people as audience for Running Shaadi, while PVR Icon (Andheri) had just 13.

For The Ghazi Attack, the same theatres had an audience count of 23 and 39 respectively.

Calling up the ticket counters of a few other suburban theatres, I found out that the shows there as well were having an equally dry run.

Irada on it's front didn't have a show in any suburban theatre till the early evening slot (4-4:30), which itself justifies that how the theatres had sidelined this film too.

I couldn't fathom the fact as to why this was happening as both The Ghazi Attack and Irada had received good reviews from almost everywhere. Running Shaadi too had received mixed reviews, but that too didn't warrant this type of a wash out.


Image Source: twitter/IradaEntLLP, runningshaadi & theghaziattack

"Audiences want to watch mainly Jolly LLB 2, and that's why we are running the new releases in the afternoon shows, and the other non-prime slots," said a person from the ticket counter of one of the theatres (on grounds of anonymity). The person went on to say that the theatre owners have to look onto their business aspect and see as to which movie would draw more footfalls, and thus they are compelled to such decisions.

For all those who've come in late, The Ghazi Attack features a stellar cast consisting of Kay Kay Menon, Om Puri, Rana Daggubatti, Rahul Singh and Taapsee Pannu. It's a film on one of the most popular sea battles of the Indian Navy. Irada stars Naseeruddin Shah, Arshad Warsi, Sagarika Ghatge, Divya Dutta and many others. Running Shaadi too has Amit Sadh and Taapsee Pannu in the lead, and comes from the stable of Shoojit Sircar. But... 



Image Source: twitter/foxstarindia, IradaEntLLP, runningshaadi & theghaziattack