While several filmmakers are seriously looking at crossing over to the OTT platform, two major production houses won’t hear of it, let alone seriously consider the crossing over to the compact format. These producers who won’t say yes to OTT are Sajid Nadiadwala and Aditya Chopra. While no official confirmation on this issue is obtainable from either, sources close to both confirm that these producers won’t give in.
“Sajid Nadiawala feels he makes films for the big screen. His last production Baaghi 3 which reached the big screen just before movie theatres downed their shutters was a big success in spite of the virus threat. Sajid feels that to be a sign of how devoted his audience is to the large-screen experience,” says a friend of the hotshot producer. The source adds that none of Nadiadwala’s films would go to the digital platform. ALSO READ: Laxmmi Bomb: Hindu Sena Demands Akshay Kumar Starrer’s Title To Be Changed For Allegedly Promoting ‘Love Jihad’; Calls It ‘Derogatory’ And ‘Offensive’
One hears a similar ‘no’ policy for Yashraj films vis-a –vis the OTT platforms. “As of now, no pending or underproduction film of Yashraj Films is going to the digital platform,” says an informed source. As a matter of fact, several leading production houses feel their films are made specially for the OTT platform and then there are those that are designed for the big screen, and the twain shall never meet.” ALSO READ: After Judwaa 2, Varun Dhawan To Join Hands With Sajid Nadiadwala For Masala Action Flick Titled Sanki
Even as Sajid Nadiadwala and Yashraj Films wish not to take the OTT route, a slew of movies are lined-up for release on online streaming giants. Some big ones to look out for include Akshay Kumar and Kiara Advani’s Laxmmi Bomb and Sara Ali Khan and Varun Dhawan starrer Coolie No 1.
Image Source: IMDb, instagram/coolie_no1/
Image Source: IMDb, instagram/coolie_no1/