The Corona cases and casualties might have dwindled drastically. This doesn’t mean audiences are rushing back to movie theatres with stars in their eyes and popcorn bags in their hands. Far from it. Movie theatres
all across India wear a barren look. Could it get any better in February or March? Shocking as it may sound, there are no fresh releases to be put into movie theatres.
“How long can we survive on leftovers?” a source from one of the leading multiplex chains bemoans. “We are running dubbed version of Master to empty theatres.”
Producers have been up for releasing their movies on OTT because of the money being offered, effectually shut off all possibilities of a revival in the movie business. As for hopes being raised after the success of two South Indian films Master and Krack in January is concerned, producer Sheetal Talwar says it was a false hope. “Vijay’s fan clubs in Tamil Nadu made Master a hit. And Ravi Tejaa’s fans in Andhra and Telangana made Krack a hit. The same audience won’t return for another actor’s release.”
With no hope of revival in fortunes, movie theatres in India are looking at the despondent possibility of closing down again. Unless something completely unexpected happens.
Image source: imbd
Image source: imbd